While investigating a death in the Oasis Plains community, Sam and Dean meet Larry Pike at a barbecue, who tells them they accept all homeowners regardless of race, religion, color, or sexual orientation. An embarrassed Larry is corrected by Dean that they are in fact brothers.
Inside the barbecue Sam and Dean meet Lynda Bloome, who tells them the same thing Larry did. Dean excuses himself with a slight chuckle, calling a surprised Sam "honey" and smacking him on the rear before leaving.
While getting a room at the Court Motel in Fitchburg, Wisonsin, Dean tells the young clerk Michael he wants two queens. Michael, seeing Sam waiting outside, snickers and under his breath says "I'll bet."
Checking in at the Pierpont Inn under the guise of antiquing, Susan Thompson tells Sam and Dean they "look the type" and asks if they want a king-size bed. Embarrassed, Sam quickly tells Susan they are just brothers and want two singles, while a confused Dean asks what she meant when she said they "look the type."
When Sam and Dean enter Santa's Village, they are greeted by an Elf who asks if she can escort their child to Santa. Sam becomes flummoxed, while Dean tells the woman that they are brothers and it is Sam's dream to meet Santa, eliciting a disgusted look when Sam tells her they are just there to watch.
In a twist, Dean plays up to the fact that a shopkeeper assumes they are a couple, and has Sam ask about a Christmas wreath they saw at the Walsh's home while playing Jenga, prompting Sam to say the wreath was "yummy."
After learning about the existence of the Supernatural books, Sam and Dean learn that there are fans, some of whom ship Sam and Dean together. When Dean asks if they realize they are brothers, Sam tells him it "doesn't seem to matter."
Michael Wheeler and Brian Wilcox secretly film Sam and Dean who are investigating a case as FBI agents. Michael tells Brian he is getting a workplace romance vibe from Sam and Dean and later Brian tells him of their stakeout at a diner, and how they talked about being apart for a year, which he feels confirms that they were right about the romance.
When Dean sees Siobhan and Maggie standing close to each other, he asks Marie what they are doing. She tells them they are rehearsing a "brotherly moment" scene, and begins to describe how Sam and Dean are bonded, which leads Dean to question why they are so close together. Marie simply tells him "reasons," which prompts Dean to ask if she realizes they are brothers. With Marie telling him, "Well, duh! But... Subtext"
- Mistaken for Gay on TV Tropes